Sculpting Your
Strategic Growth
At Slated Strategies, we help practices build visibility, trust, and demand at every stage of the patient journey. Our tailored marketing strategies turn awareness into engagement—and engagement into scheduled consultations.
Addressing Your Marketing Challenges
Visibility Issues
Many plastic surgeons struggle to stand out online amidst fierce competition. Lack of a holistic digital strategy can lead to missed opportunities for potential clients. Allow us to create your comprehensive plan.
Inconsistent Branding
Inconsistencies in branding can confuse potential clients and dilute your message. A unified brand identity across all platforms is crucial for establishing trust and recognition. Ensure your brand resonates with your audience.
Lead Generation
Generating leads remains a persistent challenge for plastic surgeons. Without a strong marketing funnel, many potential clients may never convert. An effective lead generation strategy is vital for continuous growth.
Measuring Performance
Understanding and measuring the performance of marketing efforts can be overwhelming. Our monthly report insights assess what works and what needs improvement to provide you with data-driven decisions.
Tailored Marketing Solutions
Our custom marketing strategies target each of your unique challenges and are designed to enhance your online presence and attract more patients. Let us help you grow your practice with effective strategies that deliver results.
Website Optimization
Building clarity, credibility, and confidence at every touchpoint. We optimize your site’s structure, messaging, and user experience so services are easy to understand, trust is clearly established, and visitors know exactly what to do next.
SEO
Helping the right patients find you at the right moment. Our SEO strategies focus on keyword targeting, local search visibility, and content optimization—so your practice appears where patients are actively searching for care.
Ad Campaigns
Highly targeted digital campaigns designed to accelerate awareness and demand. We reach potential patients where they spend time online, driving qualified traffic and measurable results—while maximizing return on investment.
Our Journey
Slated Strategies was born from a passion for helping others in the digital landscape. Our founder, Jennifer Herring, was asked by a friend to help out a family member who happened to be a plastic surgeon. Over the years he repeatedly recommend Slated to his fellow plastic surgeons.
It was clear, there was a gap in marketing services for aesthetics industry. Since then, we’ve been dedicated to making a difference.
We pride ourselves on our innovative approach, staying on top of marketing technology changes, and commitment to client success. Our team has worked with numerous plastic surgeons, delivering results that enhance brand awareness and drive conversions effectively.

Jennifer Herring — Founder
Jennifer and Slated have been a huge help to my business! She has answered every question that I have and usually does so within minutes of me asking. She is attentive, forward-thinking, and extremely knowledgeable with Google Ads and Google Business. I would highly recommend her to anyone looking to boost their Google presence.
Dr. Ryan Marshall
